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Written by Seo Expert
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Tuesday, 21 February 2006 |
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E-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.
Search Engine Optimization or SEO is a term widely used today by many e-commerce sites. For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.
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Written by Seo Expert
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Wednesday, 22 February 2006 |
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Admittedly, I have a bit of a childish mind. I often see things as more animated and fantasized than they really are. When I think of search engine optimizers, whether professionals or the casual SEO for a personal website, they often remind me of a room full of school children all waving their hands up in the air, holding their breath, grunting, and whimpering for the chance to have the teacher call on them (they have the best answer, after all). It's true. Most website owners would gladly spend a day outside of the Googleplex jumping up and down, hoping, praying, and whimpering for Google to take notice of their website, if they thought for a moment that it would give them a chance at getting a top ranking. We are absolutely obsessed with search – it is the ultimate ego stroke to being a website owner.
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Written by Seo Expert
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Thursday, 23 February 2006 |
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Starting a website used to be relatively easy. Register a domain name, get a virtual hostïng account, setup a basic looking website, then choose from the literally hundreds of marketing agencies that were willing to send traffïc to your site for a relatively small price. A lot has changed since 1999 on the Internet, and maybe nothing so much as the way we market our websites. Some may be tempted to say that marketing has become easier in today's Internet. We know more about user's expectations and are able to better target our ads to users who are interested in our websites. Through programs such as Google Adsense and Yahoo's Contextual Marketing programs, we can be relatively certain that the clicks for which we pay are from people who are actually interested in our programs (of course there are issues of click fraud, but that is not the focus of this article).
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